I dunno anon. Remember that we live in a timeline that seems to go out of its way to give results that infuriate 50% of the population all the time>orange man wins>half the population seethes, half laughs at the seethers>senile man wins>half the population seethes, half laughs at the seethers
We live in a cruel reality that takes pleasure from our suffering and has optimised existence in such a manner as to induce a reliable constant flow of seething and laughter.
Having said that, the likely outcome would be Bezos and Branson both dying within a week of each other (Branson experiencing a RUD at 80,000ft, Bezos dying on impact when his parachute fails to deploy). We'd laugh for a few days and then immediately start gnashing of teeth and wailing when the government brings in hard new measures on safety in the private space flight sector that make it almost impossible for Musk to function.
I hate this world.